The title of this blog says it all: PR is all about networking.
If you want to make it in PR, get yourself known/out there/meeting and greeting, whether it's online or face to face.
You ask most graduates 'What are you thinking of heading into when you graduate' and I am willing to put my music collection on it that 5/10 undergrads will say 'ah well I have been thinking about PR'. Its statements like these that should encourage PR undergrads to get out there and get their names known in the industry.
It is difficult though, speaking from a PR undergrads perspective, sometimes the most difficult thing to PR is yourself.
But one thing that I am learning is that it is the most important aspect of PR, that pays off in the long run.
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